‘”The new pricing plan was developed through a partnership with Qcue, a dynamic pricing company that has previously partnered with several other sports and entertainment organizations. The plan categorizes each game into one of three pricing tiers to determine the initial box office ticket price for individual game tickets. Games are categorized based on the opponent, time of the year, day of the week, classic rivalries and games against marquee players.”‘
Sabres Announce New Dynamic Ticket Pricing Structure
Source: WGR-AM