Norwood T. Smith, created original Sabres logo Source: Buffalo News ‘Norwood Tupper “Woody” Smith, a retired advertising executive who was credited with creating the original Buffalo Sabres logo, died Oct. 25. He was 89.’ Related posts: New logo anything but a buffalo Website Founder Reacts To Sabres Logo For many, Sabres logo a no-go Sabres Confirm Logo, Announce Alt Jersey Sabres talk to Smith